Description
Build products and services from the customer in — not the inside out.
This pack gives you the human-centered design tools used by product teams, UX researchers, and innovation leaders at leading companies.
What’s included (8 templates)
- Customer Journey Map (5-stage)
- Empathy Map
- Design Thinking Workshop Facilitation Guide
- Voice of Customer (VoC) Tracker
- Jobs-to-be-Done Framework
- User Research Interview Guide
- Problem Statement Canvas
- Prototype Testing Feedback Template
Methodology
Based on IDEO design thinking principles, adapted for business teams without design backgrounds.
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